
According to leadership expert, Dusty Staub, courage is imperative to survive in modern business, whether you work for yourself or for someone else.
The Corporate Courage Crisis.
America may be branded Home of the Brave, but we live in a culture of fear. Anxiety is the most common mental illness in the United States, affecting 40 million Americans. Feelings of insecurity and a lack of courage are especially problematic in business.
According to recent reports, business start-ups are at an all time low. Although platforms like Airbnb, Uber, and Etsy have whet America’s appetite for business, these risk-free endeavors do not build the entrepreneurial courage needed to survive in today’s modern market.
According to leadership expert, Dusty Staub, courage is imperative to survive in modern business, whether you work for yourself or for someone else.
Staub is leadership expert that has has devoted his life to building courage in entrepreneurs. As the CEO of Staub Leadership, he shows people how to find their inner assertiveness and strength and how to use these skills to enhance their careers. But how does one grow courage in their professional life? According to Staub, the key to breaking a pattern of fear-based thinking and acting is to take a contradictory action. If fear says, “Don’t speak,” then you speak up. If fear says, “Don’t step forward,” then you take two steps to the front..


“It is clear Americans are hungry for entrepreneurship, but at the same time are plagued by anxiety and risk aversion,” says Staub. “We need to be aware of the fears that are helping us and those which are holding us back from the opportunities we want.”
– Dusty Staub

In An Interview/Article, Dusty Can Share:
- How to successfully ask for a raise
- How to be assertive without being mean
- When it’s right to move jobs or locations
- How to thrive and survive in a cut throat business
- How courage can help you get steps closer to your goals
- What owners and CEOs need to know about courage and leadership
Staub is on a mission to help today’s workforce stand up, be heard, and take calculated risks. He has practical strategies and advice for entrepreneurs, senior executives, and employees on how to assert themselves by assessing seven key acts of courage.
ABOUT THE AUTHOR & SPEAKER
Dusty Staub
Robert “Dusty” Staub has worked for over 30 years with executives, families, and communities as well as with private and public companies. He has trained and coached executives and teams in creating high-performance outcomes. Dusty has been a pioneer in the process of creating systemic accountability by aligning leadership and group behaviors with strategy to produce bottom-line results.
He has worked and traveled extensively in Europe and the United States. He is the author of The Heart of Leadership: Twelve Practices of Courageous Leaders, The 7 Acts of Courage: Bold Leadership for a Wholehearted Life, and Courage in the Valley of Death: Daily Practices for Whole-Hearted Living. He has also co-authored Dynamic Focus: Creating Significance and Breaking the Spells of Limitation with Wayne Gerber. Dusty has written over two hundred articles on topics such as leadership, team-based creativity, personal mastery, team effectiveness, personal effectiveness and business strategy and has written a bi-weekly column for the Triad Business Journal.
Dusty Staub is an experienced, engaging speaker who has motivated audiences with his insightful and heartfelt keynote presentations on leadership, excellence, change management, conflict resolution, organizational and team communication, and the relationship between intent, behavior, and results.
He currently lives in Kernersville, NC with his wife Christine and is the proud father of three young adults.